Less Is More: Using Minimalist Home Staging to Reach a Wider Audience

Using Minimalist Design to Stage Your Home

Staging a home for sale can help move your home quicker and for a higher asking price, that’s a fact. But home staging and design is a skill that requires you to know who your audience is and how you can stage a property to appeal to them! And that means being able to recognize when less is more. We’re talking about how you can start using minimalist home staging to reach a wider audience. See how Elka Interiors uses less home staging furniture to make a bigger impact.

What is minimalist home staging?

First off, what is minimalist home staging? Isn’t the point of home staging to add to a space — not take it away?

That’s half right. Home staging is more about creating a set-piece within a home that simulates a lived-in space that allows potential buyers and renters to view the space as it would look like when it’s occupied. This can highlight rooms in the home to show the true potential of the home or apartment.

But that doesn’t necessarily mean that you need to add a bunch of furniture to a room. In fact, adding too much furniture to a room can make the area feel smaller than it is, and nobody likes clutter.

Minimalist home staging, much like minimalist home furnishing is about making the most out of a space without overdoing it. Think: simplicity and functionality working together to make the most of a room.

How to use minimalist home staging to sell your home

When using minimalist design to stage your home, you will want to keep a few things in mind.

#1 Start Fresh With an Empty Space

The easiest way to start staging a home in a minimalist fashion is to start with a clean slate. This is a lot easier when you are staging an empty unit, to begin with, but you can also stage a lived-in space just as well.

If you are staging a space that is still lived-in, you will want to start your staging process by cleaning, decluttering, and depersonalizing. The goal is to keep only the necessities out while neatly storing the rest out of sight.

#2 Use Neutral Colors

Often times when you are preparing to sell or rent a unit, it’s a great idea to add a fresh coat of paint. This will make the unit look nicer and more taken care of by covering any old paint or scuff marks. When doing this, it’s usually recommended to go with neutral colors: white, light grey, beige, and so on. The idea is that by choosing colors that people don’t generally mind, you will catch the widest audience. The same idea applies when you are using minimalist home staging to reach a wider audience. So keep it simple when adding that fresh coat of paint.

Additionally, see these home staging mistakes to avoid.

#3 Use Simple, Space-Saving Furniture

Once you have your home or apartment unit cleaned, decluttered, and painted, it’s time to start introducing staging pieces into the home. In this case, less is definitely more! Bring in simple furniture designs that save space that looks modern and sleek. This is a great use for IKEA furniture, for example.

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